Our Story

It started at our own kitchen table

SuperClever wasn't born in a boardroom. It began as a way for two educators to give their own four daughters the very best start — and grew into an international school trusted by families in 17 countries.

How it began

A method built at home, tested by our own kids

Josip and Ana Bešlić are parents of four girls — and educators by vocation. From 2017 they spent countless afternoons working with their daughters: mental arithmetic, logic games, tutoring and extra lessons that went far beyond the standard curriculum.

What started as parenting slowly became a method. The exercises that made their children more focused, more confident and genuinely in love with problem-solving became the backbone of what is today the SuperClever program — every worksheet, every game, every material developed in-house rather than licensed from someone else.

By 2021 the results spoke for themselves, and other educators wanted the same for their communities. That year SuperClever opened its doors to franchise partners — and the family method began to travel.

"We didn't set out to build a franchise. We set out to teach our own children well — and it worked so well we couldn't keep it to ourselves."

The journey

From a family table to 17 countries

2017

Where it began

Josip and Ana start developing their own learning method while tutoring their four daughters — extra lessons, mental arithmetic and logic, refined at home.

2021

From classroom to network

With a proven, in-house methodology, SuperClever opens to franchise partners for the first time — sharing the method beyond the family.

2022

The first SuperClever Olympiad

The inaugural International SuperClever Olympiad is held in Mostar — the first time our young learners meet on one stage to compete.

2023 – 2026

A home at FESB, Split

The Olympiad finds its permanent home at FESB in Split, growing every year — with more than 2000 children taking part to date.

Today

An international school

65+ centers across 17 countries, a YouTube community of 2M+, and four programs built on one family's belief that every child can learn to think.

The people behind it

Built by scientists. Loved by kids.

Both hold doctorates and both still teach — which is why every SuperClever programme is grounded in evidence and in what actually works with a class.

Dr. sc. Josip Bešlić

Founder & CEO

Educator, entrepreneur and father of four. Josip taught for over a decade — including at Gimnazija fra Grge Martića in Posušje — before turning the family's learning method into an international network of 65+ centers. He leads program innovation, international expansion and the annual International SuperClever Olympiad.

🎓 Doctor of Science — Innovation in Education 🏫 10+ years in education 📚 Published researcher 🏛️ University of Sarajevo (PMF)

Dr. sc. Ana Bešlić

Founder · Head of Education

Educator and researcher in mathematics education. Ana leads curriculum development and scientific research, ensuring every program is tested, measured and improved. Her published research examines how technology and AI can raise real learning outcomes for children.

🎓 Doctor of Science — Mathematics in Education 🏫 10+ years in education 📚 Published researcher 🏛️ University of Sarajevo (PMF)

Science, not marketing

Scientists who teach children

Both founders earned their doctorates at the Faculty of Science (PMF), University of Sarajevo, and publish in mathematics education — and they have been teaching children for more than a decade. The programmes are written by people who know how research is done and how a lesson actually runs.

Peer-reviewed · Springer Nature

Artificial Intelligence in Elementary Math Education: Analyzing Impact on Students' Achievements

Bešlić, A., Bešlić, J. & Kamber Hamzić, D. (2024) · Springer Nature Switzerland — International Conference on Digital Transformation in Education & AI Application

The paper examines how AI-supported instruction affects children's achievement in mathematics — above all through an adjusted pace and immediate feedback. Those are the same principles we work by in every class.

What we stand for

The same values, in every country

🧩

Our own method

The method, the materials and the platform are ours from the first exercise to the app — we build them ourselves and keep them in our own hands.

🔬

Evidence over trends

Curriculum grounded in doctoral research and measured results, not passing fads.

❤️

Family at heart

Built by parents, for children — with the same care we give our own four daughters.

65+

Centers worldwide

Countries

2M+

YouTube subscribers

2000+

Olympiad participants

The network

The people who carry SuperClever

Behind every centre is someone who decided the children in their town deserve better. Once a year we all gather in the same place.

SuperClever students and centre managers gathered at the International Olympiad in Split — The group photo from the International Olympiad, FESB Split.

SuperClever centre managers at the International Olympiad, with trophies and the flags of the network — Centre managers from across the network — teachers, educators, parents and entrepreneurs.

Children raising their hands to answer in a SuperClever class — A lesson where every child gets a turn.

Want to be part of the story?

Whether you're a parent looking for the right program or an entrepreneur ready to open a center — let's talk.

Find a center Open a franchise